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Alley Cat Allies

Email Campaign

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Center for Interfaith Action on Global Poverty (CIFA)

Kate Tallent Design

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Alley Cat Allies

Email Campaign

Kate Tallent Design (KTD) created the template for an eNewsletter to assist in fundraising for Alley Cat Allies, the national nonprofit clearinghouse for information on feral and stray cats.

After working closely with Alley Cat Allies, KTD created a template that would allow the client to update text and images at will. A database was created to deploy the email campaign and track progress.

For more than a decade, Alley Cat Allies has advocated Trap-Neuter-Return – the most humane and effective method to reduce feral cat populations. Alley Cat Allies is dedicated to advocating for nonlethal methods to reduce outdoor cat populations.

Client is located in Bethesda, MD.